Customer Service is the provision of labour and other resources, for the purpose of increasing the value that buyers receive from their purchases and from the processes leading up to the purchase. With the rising dominance of the service sector in the global economy, customer service has grown in importance, as its impact on individuals, households, firms, and societies has become widespread.
This paper illustrates how savvy live chat users maximise returns on their technology spend by establishing a continuous improvement system that helps them fine-tune their activities based on customer needs and wants.
Erfahren Sie in diesem Bericht wie Branchenführer das Konzept des „vernetzten Kunden“ in multiplen Kanälen aufgegriffen haben und sich mit Hilfe der drei Elemente für moderne Kundenzufriedenheit von ihren Wettbewerbern abheben.
This report will help companies understand the relationship between support interactions, channels, and improving loyalty by investing in the right technology and resources to keep up with customers’ ever-changing behavior and preferences.
This infographic provides a glimpse of the global insights gathered in Ovum's research report and highlights the current state of customer service, customers' preferences and where companies are falling short.
Retailers can analyze this data to generate insights about individual consumer preferences and behaviors, and offer personalized recommendations in near real-time. Key to this is the ability to optimize merchandise selections and pricing that are tailored to a consumer’s likes and dislikes.
In this exclusive Socialbakers report, we look at how National Geographic uses competitive analytics and content optimization strategies to keep up with audiences and remain one of the most engaging social brands in the world.
In this report, we dive deep into the unique baby food marketing environment to find how the best social marketers at baby food brands build communities, engage new and existing audiences, and optimize their paid strategy.