Return On Investment (ROI) analysis is not just a single component. Instead, it is a collection of methods, skills, tools, activities, and ideas. They can be combined and used in many different ways to assess the relative value of an investment over time. Applying this collection in a particular situation requires making many choices among the ideas and methods available and conducting an analysis appropriate to the decision at hand.
Gigaom Research surveyed technology decision-makers about their use of marketing technologies and their impact on ROI and site operations. We’ll share the results of this survey and review best practices in managing your site’s marketing cloud.
In this short e-book, learn the top ten ways that IBM Platform Computing customers are using technologies like IBM Platform LSF and IBM Platform Symphony to help obtain results faster, share resources more efficiently, and improve the overall cost-effectiveness of their global IT infrastructure.
Application performance management tools are a requirement for today’s complex networks. They allow businesses to proactively manage their investments in bandwidth and the business-critical applications used every day, across the enterprise.
This paper addresses many common business challenges facing IT organizations, such as enabling mobile workstyles without compromising security, streamlining desktop management efforts as the number of employees in remote offices and offshore locations increases and making the user experience personal through self-service access to applications and desktops.
The intelligent economy is here, and it is transforming IT's mandate to deliver business value to the enterprise. Businesses recognize that to remain competitive, they need to embrace a broader array of collaborative applications and create ubiquitous access to these applications at the far reaches of the globe. Ensuring IT is the "must have" resource in new revenue-generating opportunities is top of mind for all IT professionals.
Today, businesses of all sizes are adopting cloud services to accelerate growth, create more efficient operations and expand their reach. In this white paper, you’ll find scenarios and economic justification for making a shift to enterprise content collaboration with Box.
Download your FREE Small Business Project Management Software Buying Guide from Business Advisory Board and learn about the different types of project management software out there and how to choose the right product for your business.
This whitepaper examines the scale and complexity of the IT skills issue, focusing on specific areas within the IT departments where the skills issue will impact most, particularly around application development.
In order for enterprise companies to be successful in today’s economy, sales and marketing teams must be aligned. Both departments must come together to develop strategies, processes and best practices to pave the foundation for collaboration. Understanding what marketing will provide and what to expect from sales is the first step. Use this playbook to begin your aligned lead generation efforts today.
Discover the benefits of alternative financing and how it can help grow your business. Find out how you can work directly with these innovative companies to gain access to working capital for your small business. Led by a panel of Xero Add-on Partners, BodeTree and Kabbage, and advised by Xero Partner David Tunstall, CPA, of The Tunstall Organization, you’ll walk away with a better understanding of your access to funding and tips for streamlining the application process.