Return On Investment (ROI) analysis is not just a single component. Instead, it is a collection of methods, skills, tools, activities, and ideas. They can be combined and used in many different ways to assess the relative value of an investment over time. Applying this collection in a particular situation requires making many choices among the ideas and methods available and conducting an analysis appropriate to the decision at hand.
The 2015 Digital Trends report, published by Econsultancy in partnership with Adobe explores different new digital trends such as customer experience, CX and content marketing, data-driven business, targeting and personalisation, mobile, cross-channel marketing and content optimisation.
This report uncovers the direct and indirect costs of managing sales and use tax compliance that your organization may be experiencing and provides a strategy for reducing these costs through cloud software.
CIOs and other senior IT leaders have a growing responsibility to ensure that the right steps for cost savings and optimization are understood and applied. This report focuses on the clear and practical steps you can take to optimize cloud spend and get the most value for your dollar.
In a second-quarter 2014 Gigaom Research survey of 500 IT decision-makers at large U.S. companies, we identified strategic buyers as those who report using cloud resources for new business and revenue streams as opposed to those who don’t.
Download this white paper, and uncover the steps this HIT team took to manage their IT and telecommunications portfolio, translating to millions in savings on their operations budget! Discover the hidden costs of your organization’s technologies, and their massive impact on the annual IT and telecom budget.
Data mining uncovers patterns in data through a variety of predictive techniques. By engaging in data mining, organizations like yours gain greater insight into external conditions, internal processes, your markets – and your customers.
IBM Platform HPC Total Cost of Ownership (TCO) tool offers a 3-year total cost of ownership view of your distributed computing environment and savings that you could potentially experience by using IBM Platform HPC in place of competing cluster management software.
Struggling to prove social ROI? The Bazaarvoice whitepaper Real ROI from Social in 5 Steps shows you how the world’s most successful brands and retailers are capturing results and proving true social ROI.
The marketing landscape is changing before our eyes. New entrants, empowered consumers, and fragmented media options require marketers to change their tune – forever. Learn to prepare for the new environment and how to measure your success.
Gigaom Research surveyed technology decision-makers about their use of marketing technologies and their impact on ROI and site operations. We’ll share the results of this survey and review best practices in managing your site’s marketing cloud.
Application performance management tools are a requirement for today’s complex networks. They allow businesses to proactively manage their investments in bandwidth and the business-critical applications used every day, across the enterprise.
This paper addresses many common business challenges facing IT organizations, such as enabling mobile workstyles without compromising security, streamlining desktop management efforts as the number of employees in remote offices and offshore locations increases and making the user experience personal through self-service access to applications and desktops.
The intelligent economy is here, and it is transforming IT's mandate to deliver business value to the enterprise. Businesses recognize that to remain competitive, they need to embrace a broader array of collaborative applications and create ubiquitous access to these applications at the far reaches of the globe. Ensuring IT is the "must have" resource in new revenue-generating opportunities is top of mind for all IT professionals.
Download your FREE Small Business Project Management Software Buying Guide from Business Advisory Board and learn about the different types of project management software out there and how to choose the right product for your business.