Sales Automation systems are information systems used in marketing and management that automate some sales and sales force management functions. They are frequently combined with a marketing information system, in which case they are often called customer relationship management systems.
The overwhelming success of Salesforce.com’s AppExchange Marketplace has also made it more difficult for partners trying to gain visibility in their respective categories. Now you can make your case directly to the readers of CRM magazine in this ever-popular Best Practices Guide. This Best Practices topic will focus on AppExchange Solutions for Sales & Marketing.
In this research, we analyzed and benchmarked best practices among mobile marketers, from “experts” in the field. The survey offers a bigpicture view of the investments in mobile by leading marketers—and what it will take to stay on top. Read on and find out where you stand.
Concerns about online reviews are invariably based on misconceptions that don't hold up when faced with reason. This whitepaper lists some of the most common myths holding businesses back from embracing the true power of online reviews.
Watch this recorded webinar to learn why retailers need to give price-sensitive web consumers stellar customer service and value through guaranteed landed costs and accurate delivery times and tracking.
Many sales leaders are learning that a successful approach to enablement includes providing reps with tools that can help them monitor and track the steps the buyer has already taken on his or her journey. This guide will show you how.
Some salespeople are just naturally better than the rest. But with the right insights from technology, you can create more top sellers within your organization.These 5 tips can help you transform your entire team into top sellers.
HP’s $8 billion write-down. A disappointing IPO from Facebook, Groupon’s famous flameout. These watershed moments have crystallized what we’ve known for a while: Fluff can no longer trump sound operations in terms of a company’s valuation.
Organizations must be built on an empirically firm foundation to flourish. And everyone – from investors on Wall Street to customers on Main Street to the SEC– is looking at companies with more scrupulous eyes.
Using Red Hat middleware, virtualization, and platform technologies, consultant Booz Allen Hamilton helped the U.S. Department of Defense save $5.1 million through fiscal year 2015. The solution replaced a complex legacy system that could not scale to meet modern demands.
Today’s fastest growing companies are using repeatable marketing and sales 2.0 techniques to grow revenue predictably and reliably. Through real-world statistics and case studies, this paper outlines how the tools unique to marketing automation systems can be implemented to reap significant increases in the bottom line.
SilkPerformer is a cost-effective, enterprise-class performance testing solution for optimizing the performance of business apps. SilkPerformer enables performance tests that accurately simulate peak demand loads and isolate performance bottlenecks.
Sybase PowerBuilder has remained throughout the years a bastion of application development productivity for a wide class of enterprise applications that combine database access with a highly productive graphical user interface (GUI).